There is one thing about the campus I don’t like. It’s not the traffic, crosswalk or the construction. It’s the fliers.

I can recall one instance where I was handed two fliers at once without even being told what I was being handed. Instances like that cause me to go out of my way to avoid being attacked by whatever organization happens to be handing out fliers that day.

I understand that it isn’t really a choice for those who are trying to support their organization or promote their event, and they aren’t to blame. They’re more likely than not just doing what they’re told.

But there has to be a more effective way to get students to attend whatever function needs to be advertised.

If you glance in a trash can near a “flier gauntlet,” you’ll see how effective promotion-via-small-pieces-of-paper actually is. I think a mass e-mail would be more effective.

Indeed, many organizations use e-mail for advertising. An e-mail subject that catches your attention is all that is needed.

Sidewalk chalk reminders are effective as well. However, I understand why this method isn’t always utilized, with the time needed to do it and the message being at the mercy of the weather.

Fliers just seem unnecessary and can be very annoying when there are multiple organizations handing them out on the same day.

If a physical reminder was necessary, why not use the trash cans to advertise instead of having advertisements in the trash? OU could rent out the sides of the trashcans lining the sidewalks.

With an average-sized poster, a message could be read from a distance, and with there being so many trash cans, you’d get multiple opportunities to read it.

On top of that, you wouldn’t upset environmentalists by printing hundreds of fliers that will end up in the trash.

Of course, taking a flier is a choice as well. You could always bypass the fliers entirely by just saying “no.”